• Web Design
  • Bespoke Development

Speedflex

The challenge

We built a website for Speedflex that successfully drove business growth by attracting franchisees. This achievement meant the business was changing direction: focus was now on pushing memberships at its worldwide circuit-training gyms.

Speedflex knew that generating the best results depended on their website being tailored to this new target audience, so they came back to Flow for a redesign.

Our solution

The Speedflex team wanted the freedom to update content in-house, so we developed their new site on WordPress, which they were familiar with, and formatted different areas so admins with no HTML knowledge could easily make changes.

We built the theme from the ground up. An intuitive design helps visitors find all the information they need, and guides them through a journey that prompts the desired actions. Images and videos are strategically placed for maximum engagement.

The site’s contemporary aesthetic and slick performance also contribute to a fantastic user experience, and reflect Speedflex’s modern approach to exercise. As the site is responsive, conversion rates are high on desktop, tablet and mobile devices.



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